Japan, The Gaming Giant: Can It Stay In The Game? | Japan's Comeback Game | CNA Documentary

Japan, The Gaming Giant: Can It Stay In The Game? | Japan's Comeback Game | CNA Documentary

25 years ago, Japan controlled 50% of the global video game market. Today, it is under 10%. What is the cause of this decline? And what is Japan’s future in this $135 billion US dollar industry?

Throughout the 80’s and 90’s Japan was a dominant force in video games, with mega hits in the gaming arcades such as Pac Man, and then they dominated the console market with Nintendo and Sega who brought the world games such as Mario and Sonic. By 1995, Japan controlled 80% of the global console market.

However, close regional competiton started to emerge. And they soon began to have a massive impact on the way the world played video games. Communal game playing in Korea’s so called ‘PC Bangs’ in the late 90’s also gave birth to eSports, and in China, mobile gaming exploded over the last ten years.

But Japan is not taking things lying down. With new developments in the past few years like Nintendo Switch and gaming favourites like Animal Crossing, Japan looks set to make a comeback.

#CNAInsider #JapansComebackGameCNA #Japan #Gaming #VideoGame #Nintendo


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  1. Neo Moon Sevin on March 15, 2022 at 5:32 pm

    Awesome doco very interesting

  2. inovade on March 15, 2022 at 5:32 pm

    japan just being japan, if it’s sell on their own country, they’ll content
    if they actually port and trnslate those in english, there would be more games out there

  3. Kyreem on March 15, 2022 at 5:34 pm

    I grew up with Japanese gaming from the 90’s. Japanese games will always have a place in my heart. Especially, JRPGs, despite my recent issues with them.

    Japanese games are in an odd spot for me. A lot feel a bit dated and desperately hold onto tradition, often to a frustrating degree. At the same time, a lot of Japanese games are not chasing the "photorealism" that western gaming is obsessed with. I say this as a massive Sony first party games fan. They care less for realism and still implement charming art styles and unconventional gameplay, whether it works or not. I find that really refreshing.

    As someone who has played most of their gaming on Nintendo handhelds, it is sad that a lots of Japanese devs are moving to mobile. I would be okay with their mobile games weren’t another F2P gacha game or fanservice galore. Another Eden is good but doesn’t break out of the traditional JRPG mold. One of my favorite Japanese games ‘Fantasy Life’ had their new game released on mobile today and I’m about to give it a try. It is probably just another gacha F2P sink.

    With that said, I feel like this year was great for Japanese games. At the end of last year, I played my first Yakuza game (Like a Dragon) and was one of my all time favorite gaming experiences ever. Tales of Arise, Scarlett Nexus, Neo: TWEWY, Monster Hunter Rise and Stories 2, Shin Megami Tensei V, Resident Evil Village, and No More Heroes 3. It looks like a lot more is in the horizon for 2022.

  4. mushy on March 15, 2022 at 5:36 pm

    I just looked through my physical game collection from this gen. 3US. 0 Chinese. 0 Korean. 1 south American. 4 European. 48 Japanese.

  5. Fish Yes on March 15, 2022 at 5:38 pm

    This video clearly is made by old boomers who dont know what they are talking about. Disgusting

  6. Sami Al Bulushi on March 15, 2022 at 5:39 pm

    Funny trivia: sega wasn’t a Japanese company at the beginning

  7. Yung Samus on March 15, 2022 at 5:41 pm

    Japan still the number 1

  8. superbn0va on March 15, 2022 at 5:42 pm

    No Japan, no games. Best and most beloved (collectable) games are from Japanese developers

  9. Sean Higgs on March 15, 2022 at 5:42 pm

    I refuse to watch any new suggested videos outside of my current subscriptions until the down vote button is turned back on. Click your icon in the top right corner and select the “leave feedback” option to complain about the removal of the dislike button. I will dislike all videos from all channels until this is turned back on. Please join me in bringing youtube back to its former “less bad” glory.

  10. peter h on March 15, 2022 at 5:42 pm

    This was really informative. I hadn’t percieved a decrease in Japanese games because we have been getting a lot of anime games lately. as an aside, does anyone have a list of songs used in this documentary?

  11. Eva Langley on March 15, 2022 at 5:43 pm

    That american guy worked on Nier Replicant? And he was trying to bring back the greatness of Japanese RPGs??? WELL MAN, YOU FAILED BIG TIME… IT IS NOT BY MAKING A GROCERY SHOPPING AND FARMING SIMULATOR THAT YOU WILL FIX JRPGS.

  12. Screen Apple on March 15, 2022 at 5:43 pm

    Japan tried to bring back classic video game back… gonna stick with PS 5… better graphics. lol.

  13. Ken Ken on March 15, 2022 at 5:45 pm

    I enjoy this documentary but there are some factual flaws.

    Gacha games, like Genshin, specifically how it is monetized is … you guess from Japan! Genshin’s breakthrough lies where it brings the presentation to a new level and across mobile/pc/console. That is what previous games failed to do, but it is indeed more of a technological revolution than game design one.

    Second, Japan’s influence on gaming had never really gone by any means. The most influential franchise from the past decade that inspired many many many games, are BoW and Dark Souls. And gacha games just can’t be discussed without mention its Japanese origin.

    So in a way, I don’t think Japanese games need a comeback per say, it just needs to excel at being Japanese rather being something else. Anime had become an art style that is accepted by all humans at this point, a lot of Japanese stuff will be made in the future just not by Japanese themselves

  14. Arunabh Mahanta on March 15, 2022 at 5:45 pm

    One thing I don’t understand, what was the point of including South Korea, China, Free-2-Play games, PUBG and eSports in this documentary? Isn’t this documentary focused on Japanese game development? You could’ve easily interviewed creators such as Yoko Taro, Katsura Hashino, Tetsuya Nomura, Shinji Mikami etc. You could’ve also mentioned that franchises like Final Fantasy, Persona / Shin Megami Tensei, Resident Evil, and Monster Hunter has recently started to boom in western markets.

  15. Michael Diaz on March 15, 2022 at 5:46 pm


  16. RAV3N on March 15, 2022 at 5:50 pm

    Shout-out to the dude at 35:24 with the Shenmue jacket on the chair 🙌

  17. Jonathan Sl on March 15, 2022 at 5:51 pm

    Huh, under 10% would never have guessed it

  18. Bang May on March 15, 2022 at 5:53 pm

    bullshit video..

  19. Rishav Nath on March 15, 2022 at 5:54 pm

    China is the new gaming market…

  20. Cloudy Boyy on March 15, 2022 at 5:56 pm

    Ummmm??? Media clearly hasn’t been in touch with the gaming industry during COVID. Sony is already buying Japanese studios to compete in the “exclusives” market.

  21. Randy bling on March 15, 2022 at 5:56 pm

    Japan will always be relevant because gaming has become the main form of entertainment. True gamers will always buy from Japanese game makers. Some of them need to take their heads out of their anus thou or they won’t survive .

  22. Freddy Romario Vásquez Cairo on March 15, 2022 at 5:59 pm

    I don’t like this narrative of the successful ‘gaming’ companies of microtransactions. Maybe is great for companies, but for a lot of gamers is literal cancer, a way for companies to milk addicted people into paying more for less. In the end nobody will remember PUBG, who by the way is just a copy of Fortnite just another free shooter with microtransactions, in the same way we remember japanese games of the 90’s because I don’t feel the same passion in development. In the end all of these ‘games’ will implode as people realize that it’s just a facade for gambling. The Japanese will never make the same share as they did in the 90’s because now there’s a lot of new companies in this segment, but this doesn’t meant that they can’t have a fair share of it. I think they are doing great by now, but they have to realize that the online part is vital nowadays, i think a great game needs to have a good solo part and a good online part.

  23. Thomas Greene on March 15, 2022 at 5:59 pm

    As someone with South Indian blood, I prefer for my country as well as creators from Middle East and Africa make more video games, since I have dark brown skin IRL so I want more games with protagonists that share my skin color to feel represented.

  24. Jayson on March 15, 2022 at 6:01 pm

    nice seeing John Ricciardi after all these years. used to read his articles on EGM more than 20 yrs ago.

  25. Liam Collinson on March 15, 2022 at 6:03 pm

    I dont think we should just shrug of micro transactions or the fact that its basically legal child gambling

  26. foster on March 15, 2022 at 6:03 pm

    i still remember the first time seeing a playstation in a blockbuster 🤣

  27. John Nada on March 15, 2022 at 6:03 pm

    Streaming will ABSOLUTLY DESTROY consoles, the only way consoles can survive to streaming is a) launch cheap consoles as toys, like nintendo does or b) Launch super expensive consoles with cutting edge for the most fanatics, but the masses will jump to playing with their phones as soon as Streaming catches fire, streaming is the real grim reaper of the traditional console business

  28. ↄHiᴎↄHiᴎ qɘᴙoqɘᴙo on March 15, 2022 at 6:04 pm

    1. SONY
    Gaming Revenue: $25.0 billion
    2. TENCENT
    Gaming Revenue: $13.9 billion
    Gaming Revenue: $12.1 billion
    Gaming Revenue: $11.6 billion
    Gaming Revenue: $8.1 billion
    Gaming Revenue: $5.5 billion
    Gaming Revenue: $4.8 billion
    Gaming Revenue: $3.1 billion
    Gaming Revenue: $2.3 billion
    Gaming Revenue: $2.2 billion

  29. Anthony Gordon on March 15, 2022 at 6:04 pm

    Nintendo hasn’t declined. Its just he popularity of the gaming industry keeps growing. The tools to build games keep getting easier even for Indie gamers. Learning is getting better. Therefore nintendo faces by far more competition compared to now.

  30. Kai on March 15, 2022 at 6:05 pm

    Consider there is developer like fromsoftware, I still have hope they will make a comeback

  31. Creative Cat Productions on March 15, 2022 at 6:06 pm

    I love the topic but this video is so pretentious that it burns my eyes

  32. Mark Price on March 15, 2022 at 6:06 pm

    When I was young I was at my gf house and her older brother was playing Zelda Orcorina of time…. that made me want to get a N64. Growing up playing Sega and Nintendo was an awesome experience. It molded my preferences. Now I’m on xbox. And I feel a void. . 😒

  33. Relaxing Menatlity on March 15, 2022 at 6:09 pm

    i do hope Japan can still lead the gaming and anime world

  34. Hunter Knight Customs on March 15, 2022 at 6:10 pm

    The amount of ads render this video unwatchable. I will download it and watch it later

  35. Derek Weselake on March 15, 2022 at 6:11 pm

    Ironically my fav Xbox games are Japanese made, it got me more into Japan lol

  36. Lee Phan on March 15, 2022 at 6:11 pm

    Is Elden Ring Japanese?

  37. Ash-M Stream on March 15, 2022 at 6:13 pm

    For me japan is still the best game developer I still play all their Final Fantasy Franchise mostly Square Enix Games although I notice that they also need to improve their online gaming development

  38. Dr Zaius on March 15, 2022 at 6:14 pm

    Hahaha yeah this video is false. Guess you never talked to the consumers, the west only makes more cash in the game industry due to games like fifa and fortnite. Ya get it yet? They make their money with gotcha gimmicks, mean whole Nintendo only had to mention a single title without any gameplay like metroid prime 4 to have our pocket splooosh out money.
    But what would I expect from a western based research team who only looks at short term money growth not brand loyalty and long-term growth.
    You won’t see people speed running last of us 2 20+ years from like OoT or SM64 or WW of even MP1 and 2. Japan don’t make games they make are that we bask in like a warm light to escape our harsh reality.

  39. campos3452 on March 15, 2022 at 6:17 pm

    I’ve been gaming for over 30+years and have noticed that many gaming companies are releasing unfinished buggy games just to make a quick buck, and no it’s not because of the pandemic. Companies are getting lazy and greedy. Gamers are starting to take notice and will not fall for a companies greed.

  40. killthefoozle on March 15, 2022 at 6:18 pm

    Technological advancement doomed Japan’s control. If games were still stuck in the 16-bit era then Japan would still be on top.

    PC devs and the forward progress of Moore’s Law gave control back to America (and "The West"), handily. It’s all about the dev community sharing information. Japanese companies are silos, and business there is war. Their ineptitude at embracing new tech, coupled with the lack of a dev community for knowledge sharing was their downfall.

  41. Jon T on March 15, 2022 at 6:18 pm

    I dunno….. culturally and historically,there has always been USA and Japan the two gaming giants…..besides the two which other country has created more gaming lore and culture?nothing I can think of…..sure even countries like Russia has come up with a few things here and there……all the Chernobyl based nuclear post apocalyptic games…

    Saying Japan is out of the game is stupid..

    if u take away Japan,1/3rd to maybe half the intellectual property of the video game world would vanish.Everything from resident evil to silent hill to Pokémon to metal gear solid to legend of Zelda…..etc etc..

  42. Xina Zhong on March 15, 2022 at 6:19 pm

    1st: Japan 🇯🇵 is a wonderful country.

    2nd: USA 🇺🇲 will always be competitive in any industry. Many of you don’t like it, but it’s fact.

    3rd: One loser in all this is China 🇨🇳 who cannot create anything without first stealing.

    4th: Singapore 🇸🇬 will simply be a consumer as there is almost no creativity here, just like in China 🇨🇳.

  43. Mike wilson on March 15, 2022 at 6:20 pm

    she needs to remove that mole

  44. Tran Bac Huyen on March 15, 2022 at 6:20 pm

    in term of F2P gacha loot box predator games , japan beat china no contest with massive amount of 2d crappy low quality anime gacha and no pity system at all : basically if you play some japanese gacha game you can end up losing thousand of dollars without getting a single copy of the characters you want

  45. ts on March 15, 2022 at 6:22 pm

    The man in the video who plays DragonQuest5 is a true lover of Japanese games because DragonQuest series is a typical "Big in Japan" title.

  46. John Nada on March 15, 2022 at 6:22 pm

    KEZA and Greg Miller are really the same person, same as Miley Cyrus and Justin Bieber, you know you are the same person, stop pretending

  47. Zedetach on March 15, 2022 at 6:22 pm

    What caused the decline? Poor storytelling. The Japanese are still at the top of their game in graphics, music, gameplay, level design and everything else except for story. I have many friends who have just stopped playing Japanese games simply because their narrative isn’t as compelling as their western counterpart’s. There are exceptions though, such as games that don’t require heavy expositions like Darl Souls/Sekiro, Street Fighter, Zelda and such.

  48. Maru Maru on March 15, 2022 at 6:23 pm

    Well…I think Japan companies could make many big hits if otome games released with english sub.🤔

  49. A to Z on March 15, 2022 at 6:30 pm

    Japan is always compared to game developers in the West, but the West includes the United States, Canada, the United Kingdom, France, Germany, Sweden, and other European countries.
    I don’t think it’s fair to compare one country, Japan, with more than 20 countries in the West.

  50. Maple Miles on March 15, 2022 at 6:30 pm

    It’s so dumb that China allows payed to win we’ll in Norway its illegal. Japan is a gaming giant and Japan simply has one of the biggest countries with tourists Japan got a big amount of people for the rugby world cup in 2019 and I recall people who were travelers and talk about Paris, London, Barcelona, and Tokyo. China is a copy paste country and even if the amazing world of gumball made fun of cartoon that copied from gumball surly Japan can hit China hard. What I care about is quality in China it’s trying to be a communist America

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